What makes an ad eye catching

Take a look at the above advert. What makes it so good? It's eye catching, fast paced, exciting and makes sense. There's no doubt about it Honda makes good adverts.

The above advert is for a Honda Accord a well known brand of car famed for it's high quality.

The advert's catch phrase is Difficult is worth doing and explains how they are always trying to push the design of the car to get better and better - It's a phrase that could refer to us bloggers as well.
They see problems as challenges and enjoy beating them – there is a solution for all problems it’s just finding them that is the issue.
Most of us could learn from Honda’s adverts, it’s about being relevant, clever and memorable.